By Fiona Ness on Thu 22 May 2014
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Email Marketing
Marketing is quickly becoming more sophisticated. The number of emails sent each day is currently in excess of 144 billion. Not only does this make it harder to grab the attention of your audience, but it means that you can no longer get away with sending one mass email and hoping your audience takes a look.
By Francesca Firth on Thu 22 May 2014
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Web Analytics
Data is extremely valuable for marketing and ‘using your data effectively’ is one of the hottest topics of the moment.
By Stuart McLaren on Thu 08 May 2014
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Web & eCommerce
I speak to many businesses who tell me ‘that’s very interesting Stuart, but our business really isn’t suitable for trading online’. The truth is that this is rarely the case, the issue is more about the perception of trading online.
By Francesca Firth on Thu 08 May 2014
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Web & eCommerce
The B2B sector often finds itself following the trends set by B2C markets. However, a recent report from Forrester suggests that in the very near future B2B eCommerce will secure its place online and may even outperform B2C in terms of growth.
By Victoria Dyke on Thu 24 April 2014
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Web & eCommerce
Last year it was reported that B2B eCommece sales were more than twice the size of B2C, smashing all predictions in 2013.
By Francesca Firth on Thu 24 April 2014
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Web & eCommerce
An online retailer’s success can be measured in a number of ways. If you look at volume of sales for example then you would see the likes of Argos, Play.com, Tesco and of course Amazon UK stealing the top spot of the Brits most popular online retailer.
By Victoria Dyke on Thu 10 April 2014
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CRM
We meet loads of different SMEs, in loads of different industries. Unsurprisingly, the more SMEs we meet, the clearer the similarities in business operations become.
By Fiona Ness on Thu 10 April 2014
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Topical
It was announced this week that the UK’s manufacturing industry has seen a growth of 3.8% since February last year. This is the fastest growth of the industry in over two and half years.
By Francesca Firth on Wed 09 April 2014
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CRM
Small businesses are great! Our years of experience working with SMEs in a wide variety of industries has taught us that the biggest problem SMEs face is, there just aren’t enough hours in the day.
By Francesca Firth on Mon 03 March 2014
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Web & eCommerce
The last in our series of SEO best practice articles...