Good Culture Kombucha Boosts Growth with Prospect CRM
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Good Culture Kombucha's Success Story

Good Culture Kombucha are a global distributor of kombucha ingredients, supplying to over 100 companies across Europe.

 

Summary

As a small business that's growing really fast, using apps like Unleashed, Prospect CRM and Xero allows a lot of flexibility to change our business and grow at the rate we want to grow. "If I was advising someone starting a new business, I'd say start as you plan to go on. Invest in the right systems and they'll pay off as you grow."

Denis Kelleher, CEO

"Investing in Prospect CRM and Unleashed as the backbone of my business is one of the best decisions I've made."

Key Benefits

Sales opportunity management

Get clear, transparent information about all of our customers means any one of us within the team can log into Prospect CRM and puck work where it was left off.

CRM and inventory integration

Having Prospect CRM and Unleashed integrated together allows the team to have full visibility of what stock is available and improves quote accuracy.

Comprehensive and user friendly

Learning how to use the system is easy and setup is supported by a dedicated and friendly support team.

Pre-Prospect Problems

Dennis Kelleher, CEO

"Before we subscribed to Prospect CRM, we were using spreadsheets and a few free CRM systems online like Insightly, but none of them fitted the bill. They weren't integrated to Unleashed, meaning it felt like we were double handling everything. We started looking for a CRM system as the team here at Good Culture Kombucha started growing, so we needed an efficient way of sharing information within the team whilst being able to track opportunities."

The Solution

Dennis Kelleher, CEO

"We looked at a lot of CRM systems. Some of them were extremely expensive, but Prospect CRM was right on the mark in terms of its quality, alongside its seamless integration to Unleashed, which works really well for our business."

"Over the last 12 months, since implementing Prospect CRM, our sales have doubled. Prospect CRM has really helped us grow our business. Its unique RFM Analysis allows us to track and quote new opportunities and has identified exactly who our regular customers are, as well as who's slipping away and not ordering as much. We're also able to track customers through the whole lifecycle."

"Prospect CRM is comprehensive, user friendly, and the support that came with setting up the system has been fantastic – the team there are excellent. They also have an Ideas Portal for logging suggestions for a new feature, which are then reviewed regularly by the team."

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